Yawn. Yet Another Brand Does the Vine Video Thing

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It would seem brands are tripping over themselves to launch Vine campaigns despite the fact Instagram video seems to be crushing Vine. Well, brands won’t let that minor detail deter them from having their day with Vine.

Just today, Honda has returned with its Live Vine Day promotion in which the brand responds to people who use particular hashtags. And now we have Jack in the Box unleashing 101 Vine videos that illustrate the brand’s Go Big or Go Hungry approach to dining.

While the brand, working with Struck, is urging people to create their own Go Bog or Go Gome Vines, we’re not sure we really need more than 101 videos illustrating just how insane people are when it comes to consuming — or playing with — food.

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