A missing child is no joke. And it’s certainly not the smartest scenario to evoke when promoting a mom-focused social network. But that’s exactly what Paris-based La Chose did for HubWin-mamans.com.
The PR touts the work as something that, “highlights the solidarity between mothers. It tells a universal story, experienced by all mothers at one time or another, all over the world.”
While we understand the intention, likening a lost child to a lost teddy bear is absurd. And to think an army of moms would actually give up their lives to search for one over the course of a few days is a bit of a stretch.
At least that’s how we see it.