Established in 2005 by Michael and Xochi Birch, sold to Yahoo! in 2008 for $850 million and recently bought back by its founders for $1 million, Bebo is back. Yesterday, the site relaunched with a “ballsy” video featuring founder Michael Birch.
Rubber Republic helped Birch and Bebo CEO Shaan Puri created a spoof corporate video — shot over a weekend — that touches upon the highs and lows of Bebo over the years.
At its height, Bebo had 40 million users but under Yahoo! the site languished. While the founders aren’t promising an exact date for the relaunch, it is said to be “soon.” People who once used Bebo can enter their email address to be notified when they can access some, not all, of their old files.